Tag Archives: surveys
Public Radio Listener Surveys Pt. 3
Public Radio Listener Survey Question Construction Question construction needs to be thoughtful and tested. Even if you think you have a perfect question, designed to get the information you want, ask staff and volunteers for their response. It’s measure twice; cut once. I can’t tell you how many times I thought I had a great […]
Public Radio Listener Surveys Part 2
The Tools So now that you’ve answered some questions about WHY you want to conduct a public radio listener survey, it’s time to pick the right tool. I want to go back to a line David Giovannoni use chant during the Audience 98 study. “Free is not a value.” There are plenty of free survey […]
Public Radio Listener Surveys Part 1
Don’t call them Public Radio Listener Surveys Every once in a while you’ll see a post on one of our list servs or Facebook pages asking for examples or help in formulating public radio listener surveys. I’ll often offer advice based the surveys we did at my station which I think provided us with helpful […]
